"I don't like to ask someone to do something I'm not willing to do myself. Obviously, as we grow we can't be everywhere at the same time, but keeping this in mind makes you think about whether something is really that important." - Robert Dyer

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Robert Dyer's Blog

Welcome to my blog! I'm starting this new venture with the launch of my new website. In this space, I plan to share insights related to the fitness industry. Sometimes you'll find resources I recommend. You may also expect to find observations and anecdotes surrounding my experiences and the lessons I've learned - sometimes the hard way. Who knows... you may even show up here one day and find a video starring my favorite bulldog, Toby! I hope you'll visit again, and if you read something that sparks a thought, I also hope you'll take the time to leave a comment! There's a lot to learn; why don't we have some fun with it?

Entries in Rooster Racing (1)

Thursday
Sep222011

Fitmarc and Rooster Racing join up to raise more than $10,000 for LIVESTRONG┬« Foundation at Les Mills Lonestar Event

Chris Cygul, Mike Larsen, Robert Dyer, Jim RayDon't you love it when you can have fun and do something good at the same time? That's why I think you'll enjoy this story and the way it turned out in the end:

Fitmarc and Rooster Racing joined forces to host the "Best of RPM" Masterclass Friday evening before our Lonestar event. Presenters included Les Mills Trainers Dan McDonogh, Steve Renata and Justin Sanchez with special guests from Rooster Racing Chris Cygul and Jim Ray. The objective for the ride was to raise awareness about cancer and benefit the Lance Armstrong Foundation LIVESTRONG®. All 150 bikes were filled with instructors and contributors, and over the course of 3 days, Fitmarc helped Rooster Racing raise over $10,000 for LIVESTRONG®!

Rooster Racing is an organization comprised of determined cyclists, Les Mills RPM indoor cycle instructors and fitness enthusiasts who believe in the fight against cancer. Our members are passionate about fitness, raising awareness about cancer and encouraging others to get with the "fight". Many of our members hold fundraising events around the globe each year directly benefiting LIVESTRONG®.

My colleague Bryan O'Rourke, Principal & CSO of Fitmarc and recent

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